The few people that have gone to Botswana that I have met in the UK seem to remember Botswana for one thing in particular - laid back attitude. More often than not, they seem to like the fact that batswana are laid back people who are in no rush to do anything. Everything seems to go in slow motion.
Anyway back to the title of this post, what is it with domain names for companies or enterprises in Botswana, there seem to be some ridiculous tendency to have domain name of the form domainbw.com; why can't these buggers just register standard domain names domain.co.bw which you can be able to guess so long as you know the company name.
Take The Voice for instance, why can't they just be thevoice.co.bw instead of thevoicebw.com or Gazette, what's with gazettebw.com or; simple gazette.co.bw; Now that's not difficult now or is it? The other one is University of Botswana, it's a common practice to register internet names for academic institutions with a .ac. or .edu between the name of the institution and the top level domain name of the country in which that institution is based e.g. monash.edu.au or qmul.ac.uk
Of course we are free to register any domain name in any allowable form anywhere in the world but it helps to adopt some of these defacto standards; it can only help !
One of the reasons why it is so difficult to find information about companies in Botswana is the fact that website urls do no follow the industry's best practice. If Botswana is to compete on the global market, it's about time Batswana get rid of this "laid back attitude" mentality and be pragmatic and objective in the way we approach to things.
We are living in the information age and it's about time we adopt the global approaches to how information is accessed, managed and disseminated in Botswana.
In any case, the comment system at The Voice website (using Joomla CMS) is a wonderful development especially with the government trying to muzzle Batswana on what they can or can't talk about.
Please feel free to comment on this article if it rouses your mind. Till next time !
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